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Re: Time to move to Honda?
Posted by: Ozzy Osbone
Date: 08/09/2017 10:18
Up to a point, Lord Ozzy, up to a point....
Setright, (aka LJKS - and the world's best motoring writer, to explain to our younger and antipodean listeners) a long, long time ago, absolutely swore by Honda's cars and bikes - in fact he transferred his allegiance from Bristol as, in his very experienced view, makers of the best road cars in the world. (Round about 1985, my grandma seems to remember.)

But it was an awful long time ago and the latest winged horrors and Blingomatics from Honda do suggest their complete and total loss of plot since then.

Completely separately, but it is a nice story....

Way back when, CAR magazine, for whom LJKS wrote, actually dared to rubbish a new Honda. Outraged, the MD of Honda wrote to the Editor saying that as CAR dared criticise their lovely new car, Honda UK would no longer be advertising in the magazine. But CAR, which was then knowingly the best car mag in the world, full stop, merely printed the letter on the Letters page without comment - and thus established with all its readers that the mag's comments were based on independent thinking rather than advertising revenue or pay drivers. This was a period when you could read letters from Giorgetto Guigiaro and Bob Lutz in the letters column of CAR (oh come on, you must have heard of them, one designed all the best Italian carss, other was Head Honcho of Ford) so such a public exposure really hurt Honda. Sadly no car mag has such balls nowadays.

Used to get Car in the 80's. It was a brilliant mag. Still got a few somewhere. There was one issue called 'Reds' where they compared the Testarossa and Countach on a long road trip. Remember JLKS' column too.

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