|
Williams is
pleased to announce a new partnership agreement with Banco do Brasil,
Brazil’s largest financial institution.
The Banco do Brasil logo will appear on the engine cover of the Williams
Mercedes FW36, the overalls worn by each driver, and the kit worn by team
personnel during the 2014 FIA Formula One World Championship season.
Founded in 1808, Banco do Brasil is the largest bank in Latin America with
assets that exceed R$1.3 trillion (500 billions Euros). The bank has a
presence in 99.9% of all Brazilian cities with agreements with 1,162 other
financial institutions in 134 nations to help more than 61 million customers
worldwide. It provides a full range of banking services in sectors of the
capital market, asset management, insurance, pensions, annuity and payment
methods.
Aldemir Bendini, President of the Bank of Brazil, believes that the
partnership with Williams will enhance the image of the Brazilian bank,
which traditionally invests in sports, and increase its ties with its
clients; "The project will strengthen the position of the Banco do Brasil
brand across the world through a sport that broadcasts to 185 countries, and
has, in Brazil, an enthusiastic and captive audience."
Speaking about the new partnership Sir Frank Williams, Founder and Team
Principal of Williams, added; “We have had a long and proud association with
Brazil through our relationship with Brazilian drivers and some of the
country’s leading companies. This new partnership with Banco do Brasil
continues this legacy and we both share a proud history with ambitions to
achieve greater things in the future. This partnership will help both of our
companies achieve those goals and we look forward to working closely with
them this season.” |