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Williams is
pleased to announce that it has agreed in principle a multi-year strategic
technology partnership with BT.
The WILLIAMS MARTINI RACING team will use BT’s high performance network
services globally, facilitating secure and high speed communication and more
effective collaboration between team members. The team’s fixed and mobile
voice needs will be brought together by BT into a single service, hosted in
the cloud and delivered globally on a wide range of devices.
BT will also be bringing its suite of technologies and consulting services
to Williams’ Advanced Engineering division that takes Formula One derived
technology and knowhow into the automotive, motorsport, energy, civil
aerospace and defence sectors.
From the Formula One season opener in Australia, March 13-15, BT branding
will appear on the headrests of the Williams Mercedes FW37 car, as well as
being seen within the team hospitality and garage environment.
The two
organisations worked together on an innovative pilot scheme towards the end
of the 2014 season, which demonstrated some of the tangible competitive
benefits that could be achieved with higher performance network services for
Williams. Those benefits included improved car performance due to additional
strategic capability, quicker pitstop practice and race video analysis,
improved performance and reliability of demanding big data computing
processes, including applications relying on video, telemetry and voice.
Gavin Patterson,
Chief Executive, BT, said: “It’s really exciting to be joining forces with
Williams. They are one of the most successful and well known Formula One
teams in the world. Both BT and Williams have an illustrious history of
competing successfully at the top with cutting edge technology. This is the
beginning of a real partnership with two great British brands determined to
win as a team on the world stage.”
Claire Williams, Deputy Team Principal and Commercial Director, Williams,
added: “We are delighted to welcome a company of BT’s pedigree and stature
as a new partner of the team. This relationship will include a technical
collaboration that will ensure that our employees are fully connected and
can work seamlessly together regardless of where they are in the world. BT
will also be using the power of Formula One and the Williams brand to
showcase their products and services to a global marketplace and we look
forward to working with them on exciting marketing campaigns for 2015 and
beyond.”
Pat Symonds, Chief Technical Officer, Williams, said: “Vastly increased
network speed can totally alter the way we work. The benefits for our
routine operations are self-evident and witnessed by an enormous increase in
our ‘off site’ analytical ability. The less obvious benefits include the
ability to gain higher speed access to our crucial information sources,
independently of where we are racing. This includes, for example, the
ability to interrogate remotely our CAD system back at base, build new
assemblies and then export the required information for use on the racetrack
in a matter of minutes.” |