New BAR merchandise launched Friday


Not the new gear

By Phil Huff (12/06/2003)
June 12 2003

The 2003 official Lucky Strike BAR Honda merchandise range is a contemporary, fashionable collection based upon genuine race team clothing. The new range features high-tech, quality designs for all racing fans - both men and women. The uniquely packaged, competitively priced garments offer attention to detail and striking designs.

The wide selection of clothes and accessories are individual enough to wear either at or away from the track. For the wet races there are umbrellas and lightweight jackets and when the track temperature starts to soar the range offers a collection of T-shirts and tops. The fashion lines include a unique style of fitted ladies zip tops, team motifs and strong livery.

The merchandise range offers a combination of team and driver branded items. This includes personalised driver caps, a unique Jenson 'press to activate' Button T-shirt and an exciting 'pit-stop' T-shirt which features this year's BAR Honda 005.

The new range - easily identifiable by its distinctive black and white designs - will be launched tomorrow (Friday 13 June 2003) at the Circuit de Gilles Villeneuve, Montreal, Canada.

Take a pit-stop at www.BARf1.com for more news, photos and to place orders from 18 June, or contact your local Honda dealer from mid July.

A pre-launch offer of free team caps (worth £19.95) for the first 50 orders placed, of £50 or more via the website, will be live from 18 June.

We've seen a sneak preview of three of the items here at BAR-Talk.com, and they're pretty smart. Jenson's cap is, er, Jenson's cap. The rucksack is very neat, and there's a great 'BAR-Code' T-shirt, too.


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